
Brand Identity Design
The SALTY Method – Brand Identity
A clear, elevated foundation for your voice, visuals, and story.
Why This Exists
Your work is powerful. But if your brand feels inconsistent — one tone on Instagram, another on your website, a look that doesn’t quite land — it can keep you from the recognition and clients you deserve.
The SALTY Method – Brand Identity cuts the noise. This isn’t a cookie-cutter logo package or a 30-page strategy deck that gathers dust. It’s a sharp, story-led process that gives you:
A voice people trust
A look that feels cohesive
A story that resonates and connects
What You’ll Get
1. Brand Discovery Session (60 min)
A guided conversation to uncover your story, audience, and essence. This is where the heart of your brand is distilled.
2. Visual Mood Direction
A curated moodboard that sets your brand’s visual tone: colours, typography suggestions, and image style cues so your look is consistent and confident.
3. Brand Voice & Language Guide
Refined tone of voice aligned with your audience.
Messaging pillars + key phrases to anchor your copy.
A ready-to-use story framework for bios, intros, and posts.
4. Copy Asset (Your Choice)
Pick one:
Website About Page (250–300 words)
Brand Manifesto (bold, positioning piece)
Social Media Bio & Intro Post
5. The SALTY Method Blueprint (Final Delivery)
A polished PDF that pulls it all together: your story, visuals, and voice — your brand’s foundation in one easy-to-use guide.
6. Strategy Call (60 min)
We’ll walk through your Blueprint, answer your questions, and map your next steps so you feel confident applying it straight away.
The Transformation
Before:
Scattered visuals and mismatched messaging.
Second-guessing what to say or post.
Feeling like your brand isn’t doing justice to your work.
After:
A cohesive brand identity you can actually use.
Clarity on your story and confidence in your voice.
A professional foundation that makes you recognisable, trusted, and ready to grow.
Who This Is For
The SALTY Method – Brand Identity is designed for:
Founders, creatives, and culture-shapers ready to step into visibility.
Businesses who need clarity and confidence before scaling.
Anyone craving branding that feels intentional, elevated, and true — without a $10k+ agency fee.
Testimonials
“You couldn’t have picked a better song for that feature!! Thank you for allowing me to speak and be seen in Salty. Such a beautiful space you are providing Charms.”
– Grace Roby, Grace Roby Hair Milton
“Salty took the time to understand our ethos and invested in our success. The exposure exceeded expectations with an immediate ROI.”
– Cheryl Blessington, Principal Solicitor, Narooma Law
Investment
$1,800 AUD (one-time)
Payment plans available on request.
How It Works
Apply for your SALTY Method placement.
Complete your brand questionnaire.
Join your Discovery Session.
Receive your Blueprint within 2 weeks.
Wrap up with your Strategy Call — and step forward with confidence.
Ready to Begin?
This is the fastest way to align your story, voice, and visuals so your brand looks and sounds like it should — with clarity, consistency, and ease.