
Your Package:
Editorial-Led Social Strategy
– A quarterly content map built using your SALTY Method (Story, Aesthetic, Language, Trust, Yield).
– Brand voice refinement and alignment so every post is recognisably theirs.
– Competitor + market scan to ensure distinct positioning.Custom Content Creation (Premium)
– 2 shoots per quarter (half-day each, South Coast based): photography + short-form video captured intentionally for reels, carousels, and campaigns.
– Editing + curation to keep a consistent aesthetic (muted luxe, coastal grounded style).
– Access to your Salty creative library (magazine-grade styling).Execution
– 4feed posts/week (mix of reels, carousels, and static; strategic not volume-heavy).
– 4 stories/week, focused on community building, brand narrative, and engagement prompts.
– Hashtag and SEO-aligned captions (written editorially, not generic filler).Amplification
– Cross-promotion opportunities through Salty Magazine’s digital channels (newsletter shoutouts, cross-features in curated posts).
– Designed to layer their brand into a lifestyle narrative, not just siloed posts.Reporting + Refinement
– Monthly insights: growth, engagement, conversions (simple, clear, action-driven).
– Storytelling audit every quarter: refining angles, upgrading strategy.
Positioning
This isn’t priced per post. It’s about emotional storytelling + premium visibility.
You’re not selling “social media management.” You’re selling editorial influence - the thing you do best.